Super Bowl

The Saints are Super Bowl Champions…42 years with a grand total of 2 playoff wins and now they win it all. To add to the enthusiasm, unlike many Super Bowls, this was actually a really good football game – exciting! It is always good to see the underdog win.

A few small observations:
It was great that the people of New Orleans have a championship. They have been through a great deal of hardship and it is nice that they have the opportunity to celebrate this.

One of the things around the Super Bowl that people look forward to are the first run commercials. Many companies use this event as the launch pad for a new campaign or image make over. In Canada, due to the fact that the Canadian stations buy broadcast rights and sell commercial time, we don’t get a chance to see these commercials. If you watched the game, you are likely sick of the CTV Olympic promos - I think there were 2 at every commercial break.
If you have not seen the ads broadcast on the US networks, they are available through a few different internet links. My personal favourite was the Snickers ad with Betty White.

Coverage of the game, on game day, started at noon. The game itself started at about 6:40pm (give or take a few minutes). It is hard to believe, given that there was a 2 week lead up to the game, there would be any left to say before the game on Sunday. In contrast, the game was barely over, trophies just awarded, and the networks had already moved on to regular programming. For all the build up and prognostication, the wrap up is oddly short (not a complaint but merely an observation).

I was interested to see that of the people I follow on Twitter, there were very few game time Tweets! Either no one I follow watches football or, could it be that they were all too involved in the game to worry about broadcasting?

Finally, there is always talk about the financial impact of large scale events. I wonder what that number would be for the Super Bowl. How much money is generates for the host city and how much overall revenue can be attributed to the event.

Cheers and have a great day.
George
P.S. Next time back to the serious matters of social media…